Ad Copies

In all my life, I have always wondered why my interest span's so short. Poems, then stories, then came speeches; there was a time when I couldn't spend a day wthout reading a novel; and then there were times I got hooked on to late night movies on TV; then I started sketching and even had a sketch book with some a pretty collecton; late last year and early this year, I was a regular visitor at Sarathi Studios where I'd watch art movies. And of course, there were days when I took seriously scrpt writing and wrote quite a few really good ones.


What surprises me is that I don't do most of these anymore, not regularly at least. Not that I have lost interest, each of the above is my passion, and I pride myself on all that I have written or drawn. Even the movies I watched at the HFC helped me understand Film making better.

Just that I cant understand why they become a hobby for a few day and then i just stop doing them.

I took to photography recently, and before I'd even learnt the P of Photography, the pics stopped coming.

Whatever, I've started on Ad Copies now. i mostly makes PSMs cause I can't bring myself to subject poeple to commercialisation. Besides, hello, there r better ideas to sell than all the stuff that fills up supermarket shelves. You need to tell peopel to stop multiplying, for one. You need to warn them against diseases and environmental destruction- basically, u need to tell people to stop killing themselves before you tell them to buy fairness creams and popcorn.

Here are three of my ad copies. they need working on, but what the hell.. I'm only a beginner- as I have always been.

That's the first one, and ya, my favorite. The slogan clicked while I was a arguing with my friend online about creation and genesis. I still have a doubt lingering from that debate: Didn't the dinosaurs get o ride the Ark? (no offence, i was only fingering my friend. The debate actually started with me saying man was instinctively carnivorous, and he contradicted that to say we were supposed to eat fruits. Religion aside, I owe him for giving me the inspiration)

A little oo much of information, I guess.. I didn't save a psd format so have no patience to redo the whole thing.

The idea of a white space ad had been in my head for quite some time... I took the photo in the studio. I took a video in fact, captured it on FCP, converted it into a .mov in the studio; came home and exported it into .pct and finally to a .bmp. The photo needed quite some cutting and clippng before i could actually work on it. Btw, do visit that blog thats in the ad

5 comments:

  1. Venom said...

    Boy!! What are you doing in Loyola witd Ads such!! Damn! They are so creative!!  

  2. RituRaz said...

    @venom
    Thanx a lot.. me stickin around to where i belong, lol.... just back from your blog.. gr8 write-up  

  3. Venom said...

    Yeah yeah! Modesty!! Mine's shitty.. so you don't even have to say anything!! No blogging lately??  

  4. RituRaz said...

    @venom
    Modesty...
    look who's talking  

  5. Neaa said...

    Very infoemative i must say...i actually read it twice....n theat ad of yours....i remeber seeing it at the loyola documentary screening day(or whatever that was called)...i was really impressed...  


 

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